Online Marketing by Flat World Knowledge

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Overview

From viral marketing and online advertising, to web public relations and search engine optimization, get all the essentials to online marketing with Online Marketing by Flat World Knowledge. With 426 practice questions, 19 mini-tests and 321 flashcards in addition to concise, easy-to-follow explanations you'll be making waves on the web in no time.

Topics Covered

Topics and concepts covered in Online Marketing by Flat World Knowledge

  1. Introduction to eMarketing
  2. E-mail Marketing
  3. Online Advertising
  4. Affiliate Marketing
  5. Search Engine Marketing
  6. Search Engine Optimization
  7. Pay per Click Advertising
  8. Social Media
  9. Crowdsourcing
  10. Viral Marketing
  11. Online Reputation Management
  12. Web Public Relations
  13. Web Site Development and Design
  14. Online Copywriting
  15. Web Analytics and Conversion Optimization
  16. Mobile Marketing
  17. Customer Relationship Management
  18. Market Research
  19. eMarketing Strategy

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Fun & Effortless

Game Center

Studying for a test can get boring at times. That's why we created a full-scale game center packed with fun, addictive games built on a foundation of spaced-repetition strategies that help you learn faster and enhance memory retention. We make sure your hard work doesn't go unrewarded either. That's why we've added leaderboards to show you how your scores compare against your peers.

Game center

Achievements and Leaderboards

We make sure your hard work doesn't go unrewarded. We've added leaderboards to show you how your scores compare against your peers, and achievements to acknowledge your skill and progress as you work through your test.

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Features

Discussions

Start a conversation with thousands of other students studying for the same test and are ready to help.

Ask-a-tutor

Ask any question to our army of experts and expect a detailed answer within 24 hours. Rest assured that help is always just a click away.

Game Center

Test yourself with our fun, engaging games that can be accessed from your smartphone, tablet or computer.

Confidence Levels

Personalize the course by marking lessons and questions with confidence levels so that you can focus on parts that require most attention.

Reports & Analysis

Identify your weaknesses and understand your score better with BenchPrep's intelligent reports and dashboard.

Notes & Bookmarks

Create bookmarks and write custom notes to remind yourself of tips, questions, or concepts that you want to revisit later.

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